Jeep is an American carmaker that has been producing vehicles since World War II. Formerly owned by the American Motors Company, Jeep was acquired by Chrysler in 1987 and owned by the Stellantis multinational manufacturer since 2021. Mostly recognized for their line of SUVs and crossovers, the term "Jeep" is synonymous with vehicles inspired by the Jeep Wrangler, military-used rough terrain SUVs with solid axles and an open top. Today, Jeep is a significant automobile producer, with over 2,400 franchise dealerships across the United States. Meanwhile, the brand has also succeeded in international markets.
Jeep history
Jeep is a brand with close ties with the US military, precisely due to World War II. When America entered the war, they contacted multiple companies about delivering all-terrain vehicles to the war front. Through the collaboration of the Bantam Car Company, Willys-Overland and Ford, the first prototypes of the modern Jeep Wrangler were created. Development and production of these rough terrain vehicles continued post-war. The success and capabilities of these vehicles inspired Willys to continue developing the Jeep brand and underwent multiple ownerships throughout the decades.
Todays Jeep lineup
Jeep has been faithful to its SUV heritage and almost solely produces the vehicle type. There have been Jeep wagons and pickup trucks throughout the years. Still, today Jeep only offers one non-SUV vehicle, the Jeep Gladiator mid-size pickup. The Jeep Wrangler badge has expanded to include multiple variations. Meanwhile, the Jeep Wagoneer is boasted for starting the luxury SUV market segment, a class that the Jeep Grand Cherokee maintains to this day. Used Jeeps for sale manage to keep a high-ticket price, and the community of drivers have become fanatics for the brand.
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