Short guide to the perfect car photoBy Kijiji Autos
The same rule applies when advertising your used vehicle. You want it to stand apart from the crowd. By displaying high-quality, realistic photos of your vehicle, you’re sure to grab the attention of buyers. Above all, you’ll proudly present it in its best light!
Our short guide to the perfect car photo isn’t rocket science. It’s a simple but proven method, and if you check around, you’ll see that even the pros and automotive columnists use it.
1.Show your vehicle
To show your car well, use as many photos as the website permits. Be sure to photograph it from all angles: front to back, both sides, etc. Don’t forget to take a full shot to give potential buyers a real sense of what the vehicle offers so they can judge it accordingly. Take close-ups as well, and be sure to add photos of any accessories you’re selling with the vehicle.
2. Don’t forget the interior
A photo of the dashboard won’t be enough to satisfy the curiosity of a buyer. Detailed photos of the dials, multimedia system and comfort controls are also needed. And don’t forget the front and back seats. Ideally, you should try to display the amount of space the back seat offers as well as the vehicle’s trunk or storage space.
3. Show the warts
No one intentionally posts false advertising, but leaving out the car’s flaws at the outset can seriously annoy prospective buyers who come to see the vehicle. In this case, we’re talking about major flaws: rust, dents, damage to the body, etc.
4. Use a little TLC
A dirty or dusty car may bring back fond memories of the country drive you took last week, but for the buyer, it’s a buzzkill. Take the time to clean your vehicle thoroughly before the photo session. Imagine yourself as a fashion photographer: would you take photos of your models before their hair and makeup session? In this case, your model has headlights and four wheels, but it’s every bit the star of the photo shoot!
5. Plan your studio
Your studio is simply the surroundings you choose for your photo shoot. A crowded parking lot with lots of other vehicles in the frame is not the ideal place. Showcase your car in an area that’s clear of clutter.
6. Lighting matters
Your jet black car looks fantastic in the sunshine, but photographed under a street lamp in the evening it’s less appealing. Be sure you have enough light for your photo session, but beware of too much sun, as this could create distracting reflections on the car’s body and windows.
7. Photograph your car
Sometimes, used car ads show beautiful photos—taken directly from the manufacturer’s catalogue. It’s your used car that’s for sale, not theirs. Don’t cheat by taking this shortcut; buyers won’t be fooled, and you’ll lose their trust.
Easily find your next ride on Kijiji AutosSearch now
Everything you need to know about selling your car on Kijiji Autos
Are you wondering, "How do I sell my car online?" Did you know that it's never been easier to find a buyer for your vehicle when you use Kijiji Autos? Here's a simple cheat sheet for selling your car online: Write a great ad Buyers aren't just looking for a sales pitch. They want to know...
Everything you need to know about trading in your car
If you think it's time to upgrade your everyday vehicle, but you don't want to bother with selling it privately, then trading your car in is likely the option for you. Trading in refers to the process of applying the value of your current car towards a new or gently used option at a dealership.
7 tips on setting the right asking price for your vehicle
We’re often so attached to our old car that we overestimate its dollar value. But the used car market doesn’t care much about our feelings, nor for the vehicle’s backstory, unless it’s a vintage car. Here are 7 tips to help you set the right price for your used vehicle: 1. Age and mileage...
4 ways to tell it's time to change your car
One thing to keep in mind is the immediate depreciation that new cars suffer from. Unless you’ve bought a very rare sports car, count on your car losing around 20% in the first 12 months after you drive it off the lot. Every year after that could knock another 10% off, so keep that in mind when...
How do I write an ad for selling my car?
If you’ve already asked yourself “how do I write an ad for my car?” chances are you’re already motivated and anxious to sell your vehicle to the right buyer. Whether you’re ready for an upgrade or want to trade in your sports car for a family-friendly vehicle, you need to you sell your current...
How to take great pictures that will help sell your car
One of the biggest benefits of using Kijiji Autos is the sheer amount of choice. Buyers can browse a wide selection of makes, models and trims – and it's easy to make comparisons between them, for price and a variety of other factors. Your well-being remains our top priority. Please seriously...
Here's how to sell your car easily
Sell your car at a reasonable price If you’re wondering, “How much should I sell my car for?” remember that most buyers are filtering their searches by price. That means that your car’s year, make and model are often not the most important things on a buyer’s list of priorities. Make an honest...
Our tips for writing your used car Ad
You’d love to sell your car. It’s still in great shape, but you’re ready for a change. There’s no better time to place an ad and find it a new home. Beware: writing an ad that will catch the eye of the right buyer can’t be done on the fly. You don’t need to be Shakespeare, but you should take...
5 Things you are messing up on your car ad
There, you hope that they will find the information they need to determine if your car is for them, as well as your contact information to start the sale process. However, there can be a few basic mistakes you can be making that prevent this ideal flow from happening. Here’s five key points that...
Don’t make a lame car ad
With plenty of classifieds postings for vehicles out there, you can't afford to post a car ad that doesn't stand out in a good way. Ads with no photos and barely any useful information are a turn-off for serious buyers who simply don't have the time to email each ad asking for more details and...